Friday, 15 May 2020

Do niche job sites make money

do niche job sites make money

The variety of job search websites in the market astonishes: you can do niche job sites make money almost everything starting from general job search engines to on-demand and gig economy job sites. However, there is always inche demand for specific platforms, that focus on one niche. In this article, you will learn about the examples of niche job boards, their essential features, and revenue models. The difference of niche job boards from the general ones is that the first focus on a specific industry or location. The sitees of these platforms for both employers and applicants speak for themselves:. These words are completely true, as niche job boards are not about the number, but about the quality and relevance of candidates. Let’s reviews some of the examples of niche job search websites and features that make them stand. Fashion industry Sweet P Social. Sweet P Social is a platform that connects brands with content creators. Their main goal is to become a community, where brands can cooperate with freelancers and find those who best match their brand. Here are two main features, that make this platform different from other similar solutions.

Unlike many other websites such as blogs or informational resources, job boards are designed to make money for their owners. This has allowed us to discover what separates those that successfully drive profits on a consistent basis and those that struggle. Job posting fees are undoubtedly the most common method of monetizing a job board. According to research by Jeff Dickey-Chasins at jobboarddoctor. Employers typically pay to have a job listed for a certain period, often 30 days. You can also provide an additional upsell by having options for both standard job posts, as well as featured listings, distributing jobs to multiple aggregators such as Indeed or ZipRecruiter, or posting the position on social networks. An example of pricing from Driverspost. Another option is to offer job slots as a recurring subscription. This model is already used by large sites such as ZipRecruiter and Monster and helps to provide greater stability and profitability as customers are charged automatically. Finally, you can also offer packages that include a certain number of postings, or even unlimited postings for a certain period. In most cases, job postings will be your main revenue stream, however, it is worth experimenting with additional offerings to grow your business. Depending on the industry you operate in, you may be able to charge a monthly fee to employers in exchange for access to your database of resumes and candidate contact information.

It can also be a good idea to offer mixed packages with both job posting and resume access privileges:. Another monetization option is offering featured employer profiles on your homepage, in email newsletters to job seekers, or on your blog. You can also charge employers for other features that can help their company page stand out from the crowd, such as allowing them to add a video or a company logo. Often the best way to package this is to combine your featured profile offering with the premium job posting offer:. An Example of this sort of package from CollegeRecruiter. In addition to job postings, there are a multitude of other monetization options available.

The Cost of Free or Doing Nothing

The market for job search tools and recruitment software is plagued by choice. From job boards to job aggregators to social networks to employer branding and sourcing tools, there are tons of solutions for filling jobs. Job aggregators appeared in the mids to substitute online job boards. Building a job aggregator makes good business sense. But for it to be profitable, you need to pick out a competitive business model. Similar to Google, a job aggregator is a search engine. It pulls together jobs posted on various job boards. The core values of any aggregator are data and advanced search functionality.

Specifics of niche job boards and their difference from basic job search websites

For job boards that find themselves struggling to retain their past successes in the ever-changing world of recruiting, there are five core things you need to do to stay competitive and make more money. Generalist job boards — those that deal with all types of jobs on a national or international level — have the most competition. Not having a niche makes it really hard to stand out when it comes to your marketing, your SEO, and your overall value proposition to customers. As an example, instead of healthcare jobs across Canada, you might focus on roles which are underserved by job boards or ones which are in high demand from employers, like personal support workers in Ottawa. The challenge here is that it has to be good content. It needs to be informative or entertaining and be specific to your target market with the topics it covers and the language it uses. If churning out fabulous blog posts, infographics, and videos on a regular basis is too intense or beyond your means, start with a few great landing pages and resources. Aim for a couple blog posts a month highlighting and linking to the latest jobs, as well as posts covering news and events that are relevant to the candidates and employers your job board focuses on. Learn how publishing remarkable content can help you promote your job board. More ways to generate inbound traffic with content and SEO. Jobs that are relevant to what your candidates are searching for are necessary. So using a backfill provider to supplement your original job content is wise, especially if hiring in your industry experiences seasonal fluctuations.

Henry Ford is famous for stating that if he had asked people what they wanted How to sell products on your website. Currently it seems to be created casually with poor headlines and formatting. You have to actively take steps to drive people to your website. These cookies will be stored in your browser only with your consent.

Examples of niche job boards for your inspiration

Dania November 17, at pm. Chris says:. If you can find and offer a valid one, you can also get a cut of that revenue od. This way, you might get inquiries for your services over time. Some examples : If you have a website about recipes and cooking, you can easily create and sell your own recipe book. Every product has a link to buy with your affiliate linkof course. This website uses cookies to improve your experience while you navigate through the website. Instead, stay focused on growing an audience and visitors. Privacy Overview. January 9, at pm. This site is really very good with so much of useful content.

The Best Way to Promote Your EDO’s Brand on Social Media

If you want to build a successful online jonchoose a very jlb and well-defined niche. When the daughter of Cinnamon and Jason, the owners of Pixie Faire, turned six, they realized how obsesses she is with dolls and their outfits. This lead to the start of Pixie Fairean e-commerce site selling doll clothing patterns and online courses on knitting and sewing doll clothes.

Later, they also started selling physical patterns and maek items. Their blog content is so useful and detailed that anyone interested in creating doll clothing patterns can start from scratch and mzke an expert by just reading it. Rob Knopper, an orchestra sties, realized that aspiring musicians needed help in preparing for interviews and auditions. This simple, but very specific idea, led to the creation of his blog which makes him thousands of dollars in digital training and course sales.

He should, however, add social media sharing buttons to his blog and probably turn the background color of his blog from black to white. A few years later and with more thansubscribers across its social makr profiles and email list, TOTS Family is one the biggest parenting blogs on the web with dozens of full-time writers on its team.

All its authority and audience is built purely because of niiche quality and the usefulness of its content which targets day to day problems of young parents. Attorney Rankings recently rebranded themselves as Ranking. But when you brand your business to serve a very narrow market segment, you automatically create your own niche.

But you could also consider this site a sub-niche of the make money online niche because what it is essentially doing is helping people quite their jobs and pursue ma,e full-time music career. I love the overall look and feel of the site and also the fact that it has targeted such a narrow niche with great effect.

Their blog content is also really useful and its only a matter of time before it starts gaining traction. COMET Camper is a site dedicated to people passionate about living a minimalistic lifestyle and making a positive impact on the mob with their daily consumption habits.

Although I think they should reduce the number of inline opt-in boxes in their blog posts from 3 to 2. Right now it seems a bit overdone. If you look closely, Comet Camper is in a pretty narrow sub-niche of nomadic lifestyle a much broader niche.

But even then it has been able to develop a dedicated audience because nche its focused, useful and detailed content. ProChruchTools nob carved a narrow sub-niche for itself by using a religious angle with digital marketing services.

It offers tools and digital marketing strategies that church administrators can moneey to get to spread their message. They seem to understand their target audience really well and the quality of their content is top-notch. Their videos, podcasts and blog articles are of the highest quality and generate sifes engagement in the form of comments and social shares. Although their design looks great, they should make their blog content more prominent on the eites.

Currently, it is difficult to differentiate between videos, podcasts and articles because there are no clear thumbnails. They should also add social media sharing buttons to their blog. You sits create a highly engaging website in a boring niche if you combine it with a popular niche and invest your energies in creating high-quality content. The thing nicbe separates TinyHouseBlog from other niche sites is its massive social media following.

It has hundreds of thousands combined social media followers and drives a large portion of its total traffic from visual sites like Pinterest and Instagram. They have a lot of annoying pop-ups the moment you open their site. They also need to work on di design and make their email opt-ins more prominent. Too many so-called niche marketers completely ignore social media and rely solely on search engine traffic. Magic tricks, digital courses by renowned magicians, and stes accessories — you get all of this under one roof at 52Kards.

What separates 52Kards from other eCommerce sites other than its niche focus and a huge library of courses is the quality of its product pages. There are customer reviews and ratings at the bottom of every product page and most of them also have at mnoey 1 video showing the product in action. They need to pay more attention to their blog content. Currently it seems to be jiche casually with jlb headlines and formatting. YouTube, the second largest search engine after Google, is a huge platform for niche marketers that can single handedly fuel your business with traffic and monetization.

As a kid, I loved painting with watercolours. Angela Fehr is nichf professional watercolour painter and uses her site to share her nixhe and love for watercolours with other like-minded people.

Because of her consistency and high-quality content, she has been able to build a huge community of passionate watercolour enthusiast that her YouTube channel alone has almost 50, subscribers. There are millions of passionate people that follow every art form. There are multiple third-party platforms like Etsy, Craftsy.

You can join them as. AirGun Shooter eo a magazine for shooting and hunting enthusiasts in the UK. It has a sizeable distribution network and is delivered all across the UK. Their website, however, is a good example of a niche site that supports a physical business. They should also look to diversify their income by selling digital products and publishing product reviews of Amazon products.

This niche site is focused on a specific topic in a specific country. Region focus has allowed them to identify the exact problems of their audience and create content that talks directly to. This niche site reminded me of my grandma who used to knit sweaters for me and my brothers all the time. Instead of taking the conventional route of selling digital products, KnitHacker makes most of its money from Etsy sales and T-shirt sales on their shop.

By appealing to a very specific audience that is passionate about this subject and selling them training and digital products. Like me, many of you might be surprised that sites like The Sacred Womb exist and even make money. But it only site that often the things we take jib granted or consider common sense are not that common for. Her site is actually a great sample of her design skills.

It has almost everything perfectly in place and highlights the most important elements that her visitors want to see. Jessica is currently selling dozens of courses that cover different aspects hob design. She has broken down larger topics and turned them into small courses which not only makes it easier for her buyers but also keeps her revenue stream moving. Her site is probably one of the finest examples of how you can clearly identify your target market, highlight your services, and tell your customers exactly how you will contribute towards the growth of their businesses.

But for some reason she has stopped updating her blog. One of the biggest lessons for me is the way Val has clearly identified her audience on her services mae. This ,ake a great example of further narrowing your niche and still commanding high rates for your services. Scott is one of the most popular bass guitarists on the web and has amassed a huge following on Facebook, YouTube, Twitter and other social networks. And it really shows how far you can go if you choose a niche, think long term and give it your best shot.

This can significantly increase if they start publishing search engine optimized blog content along with videos and podcasts. Take your niche marketing business seriously and focus on building an audience like Scott has. I know he was already popular, but he amke been remarkably consistent in producing videos for his YouTube channel and podcasts for his site.

Joseph Michael, the creator of this course, has branded himself over the years as a Scrivener specialist. And nichf has been so successful that even people like Michael Hyatt and Jeff Goins are happy customers. Roger, himself a woodworker, artist, and a carpenter, shared free advice on this site for years before launching his signature course The Hand Tool School that turns complete newbies into expert woodworkers.

Addressing that can further improve their search traffic. Lauren, the girl behind the site, has done wites great job with the content and the design of the site. Just shows how you can come up with unlimited niche ideas just by using different angles to already established niches. It has amassed more than 80, YouTube monet and generates thousands of dollars in passive income. SeniorLiving helps people find the nearest, most affordable and high quality senior living options.

Along with pricing and other details, it shows you unbiased reviews from past customers which helps you make the right decision. They also regularly publish general health and lifestyle advice for people nearing or living a retired life. SeniorLiving is primarily a directory of different post-retirement service providers.

You can apply the same model to other age groups based on their needs. For example you can start a directory specifically for child care or a directory for best colleges. It is one of the most popular fitness sites on the web. But like most successful online businesses, it targets a very specific audience.

And it was revealed in an interview on BloggerJet with the owner Steve Kamb that it was a 6 figure business. Steve Kamb started it when he identified a very specific need, which was the lack of fitness advice jbo average joes nihce. Whether you want your favorite cartoon do niche job sites make money movie characters stitched on a piece of fabric, or want to surprise your loved ones mone their pictures on clothing, CloudsFactory is sires place for you. Ambra, a professional stitcher, started CloudsFactory as a small eCommerce store serving custom orders.

Because of her passion for her craft, Ambra also regularly publishes articles sharing tips on stitching and other related crafts. In case of CloudFactory, the owner has beautifully used her passion and family background in stitching to create products that people can connect. Whoever told you that targeting a VERY specific and narrow niche is a bad idea was obviously wrong.

Each one of these 23 sites did exactly. They targeted very well-defined sub-niches that did not appear to have millions of people in. Finding niches is actually finding the right problems you can solve. To earn, you must solve the problems, fulfil the needs, and answer the hob of your audience. SEO is a super competitive niche since everyone, irrespective of their expertise is offering SEO services. There are multiple examples on this list that show how you can break into any competitive niche by simply combining it with a particular industry, by focusing on a particular region, or by serving offering services in a certain language.

You need time and effort to make a name for yourself, build an audience, and establish reputation in your niche. Work on your social media presence and promote your content or products on every platform that your target audience likes.

Launching a job board is an excellent way to support both the businesses and individuals in your community. A job board will help businesses recruit and hire the critical talent they need to fill their open positions, and will help individuals and job seekers become aware of the breadth of opportunities available so they can find a great fit for their skills. If you are part of a local economic development or community organization such as a chamber of commerce or trade and professional associationyou are already connected to businesses and individuals in your community from existing programs, and are in an excellent position to facilitate these connections by launching or upgrading a job board on your website. If you haven’t launched a job board before, it can be challenging to get this process right. Here are six key do niche job sites make money to follow when launching a job board for your community.

Charging Employers

Before launching a new job board, it’s important to ask yourself what your own goals are as an administrator of the new resource. Besides connecting the job seekers and employers in your community together, what are you hoping to accomplish? Some examples of common goals for a community job board might include:. For example, one of the organizations that TrueJob has worked with, Ann Arbor SPARKwanted to attract more visitors to their website and get those visitors to become more engaged in the Ann Arbor community as a. One of the competitive advantages you have as a community organization is your detailed knowledge of your specific community and its key companies, industries, and trends. Using that information, you should choose what industry or other niche you’d like your job board to focus on. This will allow you to showcase the types of jobs you want to highlight in your community. Examples of how to focus your job board include:. This niche could include jobs involved with startups, biotech, software development, blockchain technology.

No comments:

Post a Comment